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How To Increase Secondary Sales Effectiveness
Perceptive manufacturers are always aware that the quality of their sales efforts directly correlates with how profitable their organization is. And for industries such as FMCG, CPG, and F&B that are marked by lower prices, slimmer margins, and higher volumes, sales...
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How To Increase Secondary Sales Effectiveness
Perceptive manufacturers are always aware that the quality of their sales efforts directly correlates with how profitable their organization is. And for industries such as FMCG, CPG, and F&B that are marked by lower prices, slimmer margins, and higher volumes, sales...
How to Move from Intuition to Evidence-Based Decision Making
DATA DATA EVERYWHERE, NOT AN INSIGHT IN SIGHT! I have been in many meetings with both emerging companies as well as big, established brands where ‘data’ is a constant challenge. For big companies especially, the frustration hits a high pitch. “We have data coming out...
How to Move from Intuition to Evidence-Based Decision Making
DATA DATA EVERYWHERE, NOT AN INSIGHT IN SIGHT! I have been in many meetings with both emerging companies as well as big, established brands where ‘data’ is a constant challenge. For big companies especially, the frustration hits a high pitch. “We have data coming out...
How To Increase Secondary Sales Effectiveness
Perceptive manufacturers are always aware that the quality of their sales efforts directly correlates with how profitable their organization is. And for industries such as FMCG, CPG, and F&B that are marked by lower prices, slimmer margins, and higher volumes, sales...
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